Testimonial
A Seamless Course Platform Experience For Jessie Mundell's Online Business
Jessie Mundell is the founder of JMG Fitness Consulting, a business dedicated to providing specialized fitness coaching and online courses for prenatal and postnatal clients. Her goal is to help women navigate their fitness journeys with tailored programs that address their unique needs.
Challenge & Solution
Jessie’s previous website was overly manual and labor-intensive. Managing members, keeping track of new sign-ups and cancellations, and handling contact lists with duplicates on multiple platforms became overwhelming and financially burdensome. The system was choppy and inefficient, leading to a disjointed user experience.
Swanked implemented a comprehensive redesign and platform consolidation for JMG Fitness Consulting. Key elements of the solution included:
- Professional Branding: Swanked created a cohesive brand identity that reflected Courtney’s maturity and professionalism. This involved updating her brand colors, fonts, and graphics to align with her vision.
- Website Redesign: The website was completely overhauled to present a polished, professional look. This included designing visually appealing graphics, updating the layout, and ensuring the site was user-friendly.
- Platform Consolidation: Combining multiple systems into a single, seamless platform to simplify operations. This reduced the need for manual tracking and training on different websites, streamlining processes for both staff and customers.
- Enhanced Automation: Implementing advanced automation features, including tags and workflows, to improve contact management and communication strategies.
- Improved User Experience: Creating a cohesive, visually appealing interface where customers could access all their programs in one place, enhancing their overall experience.
- Strategic Implementation: Developing a strategic approach to future-proof the system, ensuring scalability and ease of use as the business grows.
Final Result
The transformation of Jessie Mundell’s online business yielded significant improvements in both operational efficiency and user experience. The new platform is not only visually appealing but also streamlined, allowing staff to manage operations from a single location and customers to access all their programs seamlessly.
Jessie noticed a drastic reduction in the manual effort required to track members and manage contacts. The implementation of automation features has provided a more in-depth yet manageable system, making future business strategies more effective. The consolidation into one platform has simplified training for staff and improved the user experience for clients, who can now easily navigate and access multiple programs.
Jessie’s trust in Felicia and Swanked was reinforced by the smooth and responsive working relationship. The project, which initially seemed overwhelming, turned out to be a simpler and more beneficial system than anticipated. Jessie appreciates the quick responses and solutions provided by Felicia, making the entire process efficient and effective.
Jessie particularly valued the seamless integration and simplification of systems, which aligned with her vision of where the business should be. The improved visual appeal and streamlined operations were significant highlights.
Jessie highly recommends Felicia and Swanked for their ability to transform complex systems into seamless and efficient operations. She emphasizes the trust and responsive communication that made the project successful, and the strategic improvements that have set up JMG Fitness Consulting for future growth.
Category:
Branding, Website, Membership Site, Funnels
Software:
WORDPRESS
Service:
STRATEGY, DESIGN, DEVELOPMENT, SYSTEMS & AUTOMATIONS
Client:
